Understanding Sales (part one)

Why “how can I sell more of what we have” is the wrong question. As a marketing strategist I am often asked that question – ‘how can I sell more of what we offer”. And I can understand where the question comes from.  You’ve got a great product or service – you just want more […]

It’s the small things that make trust work

How a simple act of generosity undermined trust built between the owner and a direct report – and how to get the trust back.

High Trust Results

Waitakere City When they called me in 2006 and asked me to do some work with them, John described their need as wanting a culture change. He was confronting the reality (High Trust Behaviour 8) that his firm was not as good as it could be.  He was very keen that his team take more […]