1.  They think differently    Great businesses think of the well-being of their employees, create sustainable value for society, solve problems, and still make money, too.  Profits, happiness and success ensue when what you are doing also makes sense for the people – employees, customers and the general public.   2.  They behave differently   […] Read More →

Knowing who your ideal customer or client is evolving as you and your business evolve. I recently began an exercise to fine-tune who my ideal customer is and just yesterday it hit me. I'd previously been talking about conscious, small, service businesses.  And I do enjoy working with them. …..And I love working with millennial […] Read More →