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Browsing: Home  >  Articles  >  strategy

strategy

Why strategy matters

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  • Article by Bridget Marsh
  • Tags: business plan, customer service, long term market share, satisfy customers, strategy
Why strategy matters Business strategy satisfies customers or turns them away – as we see from these two examples. In the last few months two giants of New Zealand business have provided us with perfect examples of why having a clear strategy for your business is critical to long term success. Telecom New Zealand have [...] Read More →

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