Helping business owners get unstuck so business gets easier, people are happier and profits go up.
Every business owner has a vision for their business. In the process of working to realise it we sometimes get off track and head to a place that is no longer fulfilling and may be unprofitable.
Doing what needs to be done to be successful in business requires courage. Courage to keep evolving, learning and growing. A business leader must continually leave behind the comfortable and familiar and step into the new and unfamiliar. To do this takes clarity of purpose.
Can you clearly explain your business vision to your team?
Would your business partner(s) say the same thing?
And if asked what would your team say?
Clarifying the big questions
- What is your purpose?
- What is the vision you have for your business and your life?
- What do you want to achieve?
…will do more for moving your business forward than almost anything else you can do, no matter what stage your business is at.
Not having a clear vision, purpose and values will always cause a business to hit blocks and frequently become focussed on things that keep it very busy, but not be in motion towards where it wants to be. Nothing destroys profit as fast as this.
Here are some of the questions our clients frequently ask: How do I write a business strategy? What’s the definition of marketing? What is a marketing strategy? What should I put in my marketing mix? What is sustainability in business? What is a sustainability strategy? How can we be a green company or organisation?
What is your situation?
Here is what some of Bridget’s past clients have said…
“Bridget, many many thanks for your assistance & commitment to us. I really appreciate how you are helping, G, Myself & H to learn, grow & improve”
Brent Mormon, Harmony Homes 2006
“Where to start? After our session I came back and started recording calls and hits on ads, time spent on prospecting…went through a slump… back on track… won award for best results…confident…”
Andy Harley, ABC Business
“Our turnover doubled last year”
Here’s the thing..
A business ‘vision’ includes a compelling
- Purpose (reason for existing) that the whole team can identify with and that is more meaningful than market share or any other measure of size;
- Clarity about what the business always has and always will stand for (its values);
- A mission or statement of what we ‘do’ from the perspective of the customer;
- Measurable goals and objectives.
The power created by doing this work ‘on the business’ drives strategy, frequently answers the ‘what’ and ‘how’ questions and energises the team to do what needs to be done.
Once a vision is clear standards and systems required to achieve it can be created, implemented and improved. Work that is often supported by regular coaching sessions.
